Marketing versus growth

Marketing versus growth

A silver lining in the madness of the Covid pandemic was colossal growth for certain businesses. From children's education to home repairs, business education to website design, some small businesses in some sectors experienced a massive boost. Anything child-related...

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Zen and the art of coaching

Zen and the art of coaching

“The only Zen you can find on the tops of mountains is the Zen you bring up there” (Robert M. Pirsig, Zen and the Art of Motorcycle Maintenance). Coaching is a lot of “not this” and “not that”, much like zen. It can be hugely valuable but it’s intangible. It’s...

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Communicating value versus justifying your price

Communicating value versus justifying your price

Having rolled out of bed precisely eight minutes earlier, I wasn’t in my best form. I'd checked my calendar in bed and seen a sales call booked in. The person had booked in with little-to-no notice due to my mistake – I’d changed a setting in Acuity Scheduling and not...

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How to get what you want: part two

How to get what you want: part two

So you’ve addressed your vexed relationship with goal setting, set yourself some meaningful goals, and planned for your worst-case scenario, while actively believing and expecting your best outcome to fruit (see part one of this series). What next? Now it’s time to...

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How to get what you want

How to get what you want

As a business coach and trainer, I have an enviable job – I help people to get what they want. The first step to getting what you want is knowing what you want. Sounds pretty simple, yes? Yet the first step is also the first hurdle. Business owners tend to have...

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