Digital marketing, Values based business
I’ve never been very good at saying good-bye. This made life difficult when I was a tour leader in South-East Asia, where good-byes were part of the job description. Of course, there were many passengers I was happy to see the back of – I’m no saint. But when I’d...
Entrepreneurship, Values based business
1. There is no specific income amount that spells success, so stop worrying about it. 2. Your business profit isn’t a signal of your worthiness as a human being, nor your ability to get the dance floor started (which is a most worthwhile skill). 3. However, business...
Business blogging, Creativity, Values based business
“You deserve it!” is the catch-cry of marketers the world over. Whether selling moisturiser, credit cards, holidays, lipsticks or breakfast cereals. It appears that “deserving it” is the holy grail promise. But isn’t this just lazy marketing? Isn’t “you...
Entrepreneurship, Values based business
You’ve been doing your thing for a while now. You’re earning money. You’re getting good feedback from clients. But you’re not pushing yourself to move your business forward – and you know it. Perhaps you don’t want a big business. You may have no wish to manage staff...
Creativity, Values based business
Some time ago, I presented to a room full of self-employed people at a conference, on finding joy in business. I asked people to raise their hand if they were business owners. Just a few hands went up. Surprised, I asked people to raise their hand if they regularly...
Building your reputation, Business blogging, Values based business
Yet again, you’re standing on your soapbox at a party, ranting on your favourite topic. What do you rant on? This is a question that I regularly ask my blogging for business course participants and clients. Not because I want to encourage complaining. Nor do I suggest...
