One-to-one business coaching with Brook McCarthy
So you want to go deep, and fast.
Brook McCarthy is a veteran business coach of 14 years’ experience coaching – for a huge variety of values-based business owners. She knows how to get you where you want to go, far faster.
One-to-one business coach with Brook is a holistic approach that considers your strengths, unfair advantages, existing opportunities, and preferences, as well as your hindrances (we all have them).
Coaching isn’t magic and the coachee needs to be open, willing and ready.
It’s far less important what you’ve done in the past, how much you’ve earned, or what you’ve achieved and far more relevant what you want, and how much you want it.
“Brook has the holy grail combo of no-nonsense business first, with a marketing lens.
Coaching with Brook has renewed my faith in my own decision-making compass.
The launch of three unique product lines has been far more scalable and less reliant on my personal contacts and my personal hours. I’d happily recommend Brook’s business coaching.”

– Sonia van de Haar, Lymesmith
Make sure you're a good fit for my coaching approach
My coaching approach
Every owner & business is unique
I'm not going to give you generic advice that you can find in any business book. You have unique strengths, expertise, style, and history. You need a bespoke coaching approach that works for you.
Quick decisions, quick action
Decision-making is a fundamental business skill. The power of momentum is lost when your decisions are overly laboured. When we're continually experimenting, launching, testing and iterating, progress is faster and stronger.
I'm also your advocate and board member
I'm not just coaching you. My role moves between advice, mentoring, on-the-spot training, and advocacy. I may put your name forward for opportunities (with your consent), introduce you to people, act like a trusted board member.
I'm not a 'yes' girl
Don't hire me to tell you you're wonderful and everything is great. I ask uncomfortable questions, jump straight to the heart of things and variously, challenge and debate you. Sometimes I'll tell you what you don't want to hear but I will always have your best interests at heart. And yes, I will celebrate you, of course!
No gate-keeping
As a one-to-one client, there's no question that's off the table. The harder you work, the harder I work alongside you. Nothing is off limits and I never gate-keep.
Pure one-to-one business coaching with Brook
This is a 6-month commitment of fortnightly calls.
One-to-one combined with group
This is a 12-month commitment inside Audacious Mastermind, and includes one-to-one calls with Brook.
Fast-and-furious VIP Session
Two days working directly with Brook, as your thought partner to plot your next high-impact move.
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