Momentum makes things easy(er)
At-your-convenience coaching + community + support
to redesign the way you approach your ‘to do’ list.
You know what you need to do.
You have the skills to do it.
You just lack the time (and no, working weekends is not an option).
Redesign the way you use your energy and you’ll redesign your time
I’m not a natural planner. (That’s why I invented the Non-Planner’s Business Plan.) But the value of planning, measurements and check-ins to progress cannot be denied. The problem? Planning is a luxury and indulgence when you’re neck-deep in ‘to dos’.
Shifting gears from reacting+responding to planning+directing is massive – not only are you unlearning habits, you’re deconstructing the lens through which you act in the world. But it’s also a game-changer, because nothing accelerates your progress more than taking the driver’s seat in your business.
It starts with planning.
Setting goals is the easy part. Actually doing the work to make those dreams a reality? This is where the rubber hits the road.
Make no mistake: time is a feminist issue
There’s a reason why we’re in an epidemic of overwhelm: because that’s the way the system is designed.
We don’t have the luxury of great swathes of unbounded time, instead we are mistresses of multitasking. Juggling far too much with far too little is the domain of female business owners. And it’s making us sick, anxious and depressed.
It’s time to take back your power, by leaning on your village.
This monthly membership is designed to be a safe, supportive, rabble-rousing space to move through all the junk that comes up as we work outside our comfort zones, taking risks, trying new things, and doing the work you’ve always wanted to do, and been procrastinating on (sometimes, for years).
You have to do the work, but you don’t have to do it alone.
To overhaul your self-beliefs, values, processes, routines, habits and self-talk requires time and support, both of which are in short supply. So I created this monthly membership to redesign the way you approach time, with the help of a community of cheerleading business owners just like you.
This is an ecosystem that supports your vision, and a holistic approach to building values-based, people-centric businesses.
This monthly membership has been specifically designed to be accessible, affordable, and achievable.
- YOU are in the driver’s seat of setting your own agenda, plan and tasks (with support, accountability and cheering from us!).
- There is no homework.
- No busy work.
- No more items to add to the endless ‘to do’ list.
- Your support ecosystem helps you do and be the best possible you you can be.
This is a reframing and radicalisation of how you approach your time, plus how you feel when you’re in the thick of the hustle.
Get a new perspective on yourself, your opportunities and potential, plus the fuel to become ten times more productive – without burning out.
This is for savvy sorts, who are ready to work smarter, not harder, by taking back control of their time, setting up their systems, and leaning on our ecosystem of encouragement.
How it works
- Every Monday morning, we share and declare our our goals through our dedicated Slack channel (we’ll help you set this up). You set your own priority tasks and we support you and hold you accountable. (If you can’t make Mondays, you can always pick another time.)
- On-the-spot support in our Slack channel, for any questions, concerns or dilemmas you’re grappling with.
- Every Monday, you’ll be fired up with action-based, short-and-sharp email prompts, to give you focus, direction and reframe your thinking. These follow the monthly themes.
- Monthly measurements: you choose what to measure, using our frameworks, and update these at the interval that works best for you (either weekly, fortnightly or monthly). You’re held you accountable for whatever check-in you’ve decided for yourself.
- Shamelessly upbeat and relentlessly encouraging messages, via text or email, when you need them most.
- Reframe your thinking, reboot your attitude, gain revolutionary new perspectives on old problems, and enjoy your progress and process as you work to a clear plan.
- Choose what level of coaching support you need (see pricing, below).
Our monthly themes
January: joy and desires. We’re not robot, we’re people and joy powers us. Learn how to recognise everyday joy and squeeze the juice out of every joy-filled moment, no drugs required.
May: creativity. We are all creative. We can all cultivate our creativity to be more creative. And creativity brings energy. Together, we focus on tapping into our creativity to better solve problems, enable us to do more with less, and cultivate joy and satisfaction every day.
September: spring cleaning. Time to Marie Kondo our business: reorganising our tech, rejuvenating our branding and marketing, revisiting our pricing, overhauling our office, and cleaning up our processes and procedures. If it doesn’t spark joy, it’s out! (Well, kinda.)
February: sales. Sales is social. Sales is generous. Reframe your attitude to selling and you’ll earn far, far more, while having way more fun in the process. Sales and fun? Yes, that’s the idea.
June: courage. Creativity and courage go hand-in-hand. Courage is an inside job, which means we all need more support to be courageous. We look at our comfort zones, and how to make these even more comfortable, so that we can retreat back to them regularly as we do more and more outrageously courageous things.
October: habits and routines. We look at all the little behaviours through the lens of ‘Is this useful? What purpose does this serve?’ Habits and routines are the linchpin of us taking big, bold moves in business and life.
March: your offerings. What your business sells is an ecosystem: they should feed into one another and be mutually sustaining. Let’s prune out the deadwood, ensure your offerings are aligned with your long-term vision, and make your business a thriving ecosystem.
July: big picture thinking. Oftentimes, the support of other people is necessary to help switch on our big picture thinking. What’s your vision for yourself and your business? What would you like to be known for? What’s your legacy going to be?
November: profit planning. Together, we do financial projections, analyse our profit and loss, and become more financially literate as we better understand cash flow and profits. This is crucial if you want to make your profits more predictable and even.
April: packaging and positioning. Packaging and positioning is the perception that your business offerings have to the outside world. It’s the communication and demonstration of value to your people, so that they get it, like it, and buy it.
August: making abstract concrete. So your vision, mission and BHAG is great, but what next? We need to make the abstract concrete and practical: with small, achievable tasks and ‘questions to be answered’. Let’s do this!
December: celebration. What do you celebrate? When do you celebrate? How do you celebrate? If you want to upgrade your business, you must upgrade your celebrations. We ensure that joy, support and milestones are baked in, so that we can future-proof our business while having far more fun in the process.
Business development sessions every quarter
These are for the Accelerated and Premium packages (see below). If you can’t make it in person, we will be live streaming these events, to your home, at your convenience. Meetups are held in the afternoon and are centrally located in each city. Dates may be subject to change if enough members in each city are unable to make a particular date.
Sydney CBD: February 20, 2-5:30pm.
Melbourne CBD: February 28, 2-5:30pm.
Melbourne CBD: May 20, 2-5:30pm.
Sydney CBD: May 27, 2-5:30pm.
Sydney CBD: August 21, 2-5:30pm.
Melbourne CBD: August 28, 2-5:30pm.
Sydney CBD: November 20, 2-5:30pm.
Melbourne CBD: November 26, 2-5:30pm.
Momentum membership is specifically for you if:
- You are frequently overwhelmed with things to do in your business.
- You feel frustrated that you can’t give enough time to your good ideas.
- You lack a plan and direction.
- You think you should be making more money for the amount of time and effort you’re putting in and don’t (really) know why this is.
- You know the value of a strong network and you’re keen for a cheer squad of like-minded business owners for radical encouragement.
- You’re independently-minded and resourceful.
Momentum membership is NOT for you if:
- You’re easily triggered by other’s success and regularly feel jealous of other business owners.
- You don’t think data is important to your business.
- You have your own accountability system to seek accountability for your goals.
- You hate setting money goals and find this highly triggering.
- You’re pretty happy and satisfied with the way your business is headed and don’t want more than what you’ve currently got. (Good on you.)
Pocket Coach
6-month commitment- Monday morning accountability check-in (on Slack).
- Week’s focus: short, sharp action prompts every Monday.
- Accountability for your regular measurements check-in. (You choose the frequency of check-ins, you choose what you’re measuring. Templates and guidelines are given.)
- Wildly, unapologetically encouraging cheers and lifts given on the regular (you choose frequency, you choose medium).
Accelerated
For speed- Monday morning accountability check-in (on Slack).
- Week’s focus: short, sharp action prompts every Monday.
- Accountability for your regular measurements check-in. (You choose the frequency of check-ins, you choose what you’re measuring. Templates and guidelines are given.)
- Wildly, unapologetically encouraging cheers and lifts given on the regular (you choose frequency, you choose medium).
- Half-day, face-to-face quarterly meet-ups (February, May, August, November), run in both Sydney and Melbourne. Includes live streaming and recording, via Zoom, for those who can’t make it face-to-face.
Premium
For speed & accuracy- Monday morning accountability check-in (on Slack).
- Week’s focus: short, sharp action prompts every Monday.
- Accountability for your regular measurements check-in. (You choose the frequency of check-ins, you choose what you’re measuring. Templates and guidelines are given.)
- Wildly, unapologetically encouraging cheers and lifts given on the regular (you choose frequency, you choose medium).
- Half-day, face-to-face quarterly meet-ups (February, May, August, November), run in both Sydney and Melbourne. Includes live streaming and recording, via Zoom, for those who can’t make it face-to-face.
- Monthly one-to-one business coaching with Brook (1 hour).
Terms and conditions
- Pocket coach (the cheapest option) has a 6-month minimum commitment; Accelerated and Premium options are month-to-month (no commitment).
- Monday morning prompts are opt-in: you may decide NOT to receive these prompts via email if you wish.
- Wildly, unapologetically encouraging cheers and lifts, delivered via email OR text message are opt-in: you may decide NOT to receive these if you wish.
- You will be followed up with and held accountable if you don’t do the Monday morning check-ins.
- You choose the frequency of measurement check-ins and you choose what you’re measuring. Templates and guidelines are given. You will be followed up with and held accountable if you don’t do these.
- Monthly one-to-one coaching can be taken at your convenience, scheduled via Acuity, but must be taken within the calendar month; there are no sessions carried over or kept in credit.
- Quarterly meet-ups cannot be carried over to the next quarter or kept in credit. You can attend either Sydney or Melbourne. If you are unable to make the date and location of each quarter, you have the option to attend via Zoom. All parties in the Accelerated and Premium membership options have access the Zoom recording of the sessions.
- Please don’t suffer in silence! If you have a question, conundrum, dilemma, regarding your membership and payments, contact support@brookmccarthy.com and we will work it out together.