Building your reputation, Digital marketing, Social media
It’s a work hazard of mine that I see the worst of marketing. Private messages through Facebook and Instagram thanking me for liking their posts (ummm, you’re welcome?), asking me to join their dubiously-named Facebook groups that make me feel all kinds of cheap, and...
Creativity, Digital marketing, Social media
As much as I love social media, not everybody does. For reasons varied and complex, some business owners just don’t want to play. Oftentimes, this is because they’re cautious about the possibility of attracting trolls and escalating fights about nothing. Other times,...
Digital marketing, Social media
This is a guest blog post from Amy Bingham of Itchy Feet Digital. In April, Amy and Brook will be collaborating on a brand new video marketing course, which includes done-for-professional video, on Sydney’s northern beaches. Promotional video isn’t new....
Digital marketing, Social media
This is a guest post by Suki Harrison, a marketer who specialises in competitions and giveaways. (See end of article for more on Suki.) I know what you’re thinking, ‘ugh, I hate those stupid tag and share and like and win competitions…’ and you’re right, they’re...