What to do when business is slow

What to do when business is slow

Is your business less-than-jiving? Have you started talking to inanimate objects? Does the local barista look wary or annoyed when you approach him? If you can’t remember the last time you sent a quote, the only emails or calls you receive are from family and friends,...
How to know if business coaching works

How to know if business coaching works

One of my biggest regrets in business is not asking for help earlier on. When I first started my business nine years ago, I spent a lot of time Googling. I did reach out to a few people (one of whom was Glenn Murray, a legendary SEO copywriter, who was very generous...
Urgency and scarcity: the crux of decisions

Urgency and scarcity: the crux of decisions

You’ve been wooing your people with marketing – educating and informing them, introducing a little of your approach and experience, addressing any misconceptions or misunderstandings, sharing a little of your personality and style. Your blogs, emails, and videos have...