Entrepreneurship, Money & Sales
The gender pay gap based is often quoted as 13.9% for full-time workers in Australia in 2020. But this statistic only applies to women working in full-time positions and doesn’t incorporate bonuses and other supplementary income, which women receive far less than men....
Creativity, Entrepreneurship
Chaos is my superpower. I’m great at pulling a rabbit out of a hat. I’ve bribed a gruff border official to get one of my tour passengers into Vietnam when she had the wrong date stamped on her visa, when I worked as a tour leader. When roads or bridges washed away in...
Digital marketing, Entrepreneurship
Over the last month particularly, there’s been a massive shift from face-to-face learning to online courses and classes. I’ve supported dozens of my clients in both my program and membership, who’ve moved their entire face-to-face services onto the internet. It’s been...
Entrepreneurship, Money & Sales
Directly after New Zealand Prime Minister Jacinta Ardern presented her national Covid-19 plan, a journalist asked if she was scared. “No,” Arden responded, “because we have a plan.” When the extraordinary happens and reality unfurls at rapid speed, planning may seem...
Digital marketing, Entrepreneurship
When the extraordinary happens, reality unfurls at rapid speed and business as usual is a thing of the past. Small business owners need to respond right now, or risk losing credibility. We need to be agile, responsive, creative and resourceful. Luckily, we already...
Building your reputation, Entrepreneurship
In February 2008, I started working for myself as a digital marketing consultant. I didn’t know exactly what digital marketing was, but I had three year’s experience with digital communications, as a Public Relations consultant working closely with a multinational...
