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Make

BOLDNESS

your business strategy

You didn’t start a business to blend in.

You’re here to shake up your sector, to say something worth listening to – and do something worth talking about.

AS SEEN IN

The Australian newspaper
The Sydney Morning Herald
The New Daily
Money Magazine
The Collective
Officeworks

We help business owners to get what they want, faster.

 

You want more impact, more profit, more joy.

You want to grow, but not at the expense of your values, your integrity, or your weekends.

You’re here to build your business in a you-shaped way, guided by your strengths, opportunities and unfair advantages.

We help female founders – consultants, coaches, experts, and leaders – to turn their professional reputation into a bankable asset. Through our programs, masterminds and masterclasses, we enable you to experience more joy, more impact, more profit. 

We believe effective marketing is about creativity and empathy and sales must be consent-led, social, and joyful. Let’s build your business, your way.

Work with us

PROMOTE & SELL

Create massive momentum with launches, promotions & sprints

SYDNEY + ONLINE

Design massive momentum for 2026, with launches and campaigns

STRATEGY & SUPPORT

Let's partner in making your next strategic, high-impact move

THE PODCAST

Meaningful Work, Remarkable Life

In Meaningful Work, Remarkable Life podcast, we explore the intersection of work, identity, meaning-making, and values-based business so that we can craft a remarkable life.

As well as public masterminds, programs, and masterclasses, Hustle & Heart also offers licensing and custom training and facilitation.

Experience a sampler

STACK YOUR CASH

Build your scalable, stackable, recurring revenue

FREE MASTERCLASS

Grow your business community, both online and in real life

MARKETING PLAN

Find clients and create influence, with marketing that works

Self-employment is self-determinism.
Self-employment is power.
Self-employment skills are life skills (resourcefulness, confidence, negotiation, resilience).
These are future-focused skills.

 

You don’t have to do business like anyone else does.
You can go your own way.

(Thank you Fleetwood Mac.)

Brook McCarthy,
Veteran Business Coach & Trainer
Hustle & Heart head honcho

Bloggin’

Stories That Sell

Stories That Sell

“I saw you doing a handstand in the Sydney Morning Herald,” the woman told me. “And I thought, that’s the business coach for me.” It’s not uncommon that people start working with me, already knowing my taste in music, my likes and dislikes, and more. While there’s...

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Call in your next-level clients: Raise your standards

Call in your next-level clients: Raise your standards

It was our final coaching session in our agreement, and my client was late to the call. I sent her a quick email and she joined the Zoom call five minutes later, from a noisy café in Bali. It quickly became clear that this wasn’t to be a coaching session instead, it...

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23 profitable ideas for recurring revenue in your business

23 profitable ideas for recurring revenue in your business

Be warned! Now that you have 23 solid ideas to create recurring revenue as a service provider – whether you're a consultant, expert, coach, creative, trainer or freelancer – it’ll be harder to pretend that you don’t know how to do this. I hope it'll also be far harder...

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